Senior Communication Planner

Digital Advertising Agency
Published
July 24, 2018
Location
Tokyo, Japan
Category
Job Type
Industry
Advertising

Description

One of the world's top digital agencies has an opportunity for a Senior Communication Planner to join its Tokyo office.

You will influence changes in consumer behaviour through ideas, creativity and the use of interactive media. You will make a difference to digital communications, marketing, advertising and inspire the best global brands.

Responsibilities

  • Define how the brand behaves in communications channels, relative to each campaign.
  • Work with the rest of the cross-functional strategy and business leadership team to develop the
    Communications Strategy, which serves as the common starting point for creative and media
    teams.
  • Help amplify the big campaign idea through their understanding of campaign architecture,
    audience connections, and channel innovation.
  • Create end-to-end customer journey with deep understanding of marketing funnel.
  • Manage digitally integrated campaign with rapid PDCA cycle.
  • Conducts qualitative and quantitative research to help illuminate relevant insights.
  • High level internal and external client satisfaction with daily communication.

Requirements

  • 5+ years experience in digital communications strategy and planning – throughout social media,
    owned media including CRM platform, paid media, and physical touchpoints including retail.
  •  5+ years experience working in a creative/agency environment is advantageous.
  • Native-level Japanese and business-level English skill, both written and spoken
  • Strong math and analytical skills
  • Creative and innovative thinker

Salary & Benefits

Annual salary for this position is in the range of JPY 6.5M-8.0M.

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